Business Concept

Invest in renewable energy

Profitable investment, invest in renewable energy.- The issue of global warming is affecting not only the climate and our health are also many natural processes and improving our planet requires investments, then here is a big business.

Not only is global warming, also incidents with nuclear plant in Japan tell us that the right approach is to invest in renewable energy as the best way to help our planet. The world must move on, our businesses continue, but our activity on the world needs to change, and when the trend of changes is very strong then the ROI can be very good.

Learn about the different options of investing in renewable energy:

Hydro power

Hydro power is one that is obtained through waterfalls.  The energy produced is used by river through hydroelectric generators that make electricity.

Wind Energy

Wind energy is obtained by force provided by the wind.  Using a kind of mills, this force produces kinetic energy that is transmitted to electric generators.

Solar Energy

Collected solar thermal energy from the sun through solar panels.  It is used in large scale and is now used even in homes as it is very simple application.

Geothermal Energy

Is one that is obtained by heat from the center of our land.  The heat reaching the earth’s crust (5,000 º) is obtained through groundwater, and is used to generate energy. As we see, the options of investing in renewable energy is vast.  In countries like Spain is easy to find where to invest in these types of renewable energy.  In Latin America, several countries offer the possibility of investing in one or more of these types.

Ask for free advice by filling out our form and understand the various investment options in renewable energy available to your country

The concept of getting clients

The concept of getting clientsRegardless of the type of business, always make constant investment in acquiring clients.  Before you protest that the best advertising that is done by word of mouth, let me clarify something: to businesses that are not advertised promoted spend to get customers.  Whether hiring vendors or simply to open their doors to the public, is being invested in promoting business.

Back to the real estate agency.  We said it sold 50 houses, we will assume that all worth the same: 1 million pesos.  Therefore, the month’s sales total was 50 million.  The sales commission is 6%, so the agency received 3 million dollars in commissions.  Of these, 1 million in commissions distributed it to their dealers, 300 thousand spent on advertising, and telephone 100 000 50 000 in income.  Its total cost is 1 million 450 thousand pesos.

If we divide this number by 50 customers, each customer will cost 290 000 pesos to the real estate agency.

In the restaurant the numbers change, but there is always a cost to obtain or retain a customer.

Thus we have our third basic concept.  So what they are these concepts?  Mainly to make informed decisions.  Now you know you have to invest resources for clients, and that investment is constant.

Successful entrepreneurs manage to ease these concepts and value their customers as an asset of great importance in their business, not just lip service to.  Knowing how much it costs to get a customer, shows you how dangerous it is to lose.  It gives new meaning to the hackneyed slogan that reads: “Our customers are the most important thing, because now you know you really are.

Start doing promotions, advertising or sales effort without knowing the value and application of each of these concepts in your business, is as dangerous as a chainsaw to give her Jack “The Ripper.”  But as he himself would say, we split.

And although there are still some outstanding concepts, for today we finished space.  But stay tuned to the ideas, I promise to return.

Enrique Gómez Gordillo has a degree in Communication Sciences from Anahuac University with specialization in Marketing and Sales.  He currently serves as a consultant in sales strategies and direct response marketing for small and medium businesses through conferences, seminars, coaching and consulting.

The concepts of business and company

The concepts of business and companyThe concepts of business and company are somewhat subjective, each employer has its own concept of what a business can mean a company, for example, some are different concepts, while others simply mean the same thing.

Let’s look at what is in our opinion the definition of a business and an enterprise, then, what we think is the difference between them.

A business is an activity, system, method or way to get money in exchange for providing some form of benefit to others.

An example would be the creation of a website where we offer free advice on business, and earn money by advertising we place on it.  Another example would be applying for funding, travel to a foreign country, buying a used car lot and then sell them in one’s country.

But a business is an entity created or organized in order to obtain money for production activities (for example, a furniture factory), marketing (for example, a car parts store or a distributor)  or services (for example, a restaurant or a garage), to benefit others.

Now for the definition of enterprise: an enterprise is an entity created or organized in order to obtain money for production activities, trading or services that benefit others.

As we can see the difference between a business and a company lies in the first definition given of a business, ie a business is similar to a company, with the difference that a business can also include activities, systems or  methods to obtain money in exchange for providing some benefit.

An example that could plot the difference between these concepts is that of a business that involves buying a house and then make money by renting or selling at a higher price, and a company engaged in buying homes and then rent or sell  at a higher price. Read the rest of this entry »